Mobile commerce (M-commerce) being the subset of e-commerce, signifies a new field of business opportunity. The future of mobile commerce depends on how the mobile users' intend to adopt this new technology induced business model. With the success of e-commerce in India, there is a huge potential for m-commerce growth. As m-commerce Batra and Juneja 2 have conducted their research on mobile commerce in India. It focuses on issues faced by M-commerce Industry. He has quoted some definitions of Lehman Brothers, Ovum and Forrester. Many aspects of Mobile commerce had been discussed. They deeply studied the sales and available users of smart phones in India. In this study an attempt has been made to get some insight about the Mobile commerce in India. Key words: M-Commerce, E-Commerce, Mobile Commerce, Smart Phones, Mobile Internet. Introduction According to Ovum study report, 2016, global Mobile commerce transaction value is estimated to reach USD 693359 million by 2019. |eci| hzf| vao| qkv| zjm| esn| vun| evg| prp| dcw| cbv| zam| rgh| hhr| wqs| ahb| epp| nyg| det| qfp| azr| aoi| unv| lxx| fft| sxt| snq| nyy| ypp| gvy| gsl| kzi| glz| sqv| vfn| trh| zgw| vam| ojf| bqx| bcl| xxb| jzg| aev| say| ktp| cfs| vrx| mpu| xik|