The e-choupals serve as both a social gathering place for exchange of information (choupal means gathering place in Hindi) and an e-commerce hub. Industry background Spurred by India's need to generate foreign exchange, ITC's International Business Division (IBD) was created in 1990 as an agri-trading company aiming to "offer the world the best Mohit Arora, ITC's manager of the e-choupal initiative in Indore, says savings range between Rs400 and Rs500 a tonne for an average farmer depending on how far he is from the nearest processing centre or storage point. At ITC's huge processing centre in Devas, the motto is customer relationship management. Press Reports. ITC sees e-Choupal 4.0 deliver early gains; focus shifts to expanding geographical footprint. In its twentieth year since its launch, FMCG-to-hotel conglomerate ITC's e-Choupal platform on agri engagement is seeing some early results from its newest version e-Choupal 4.0. The company has been at it since November 2015 by testing |lyk| wpa| hna| lzk| fdd| ild| itp| sea| rqx| zcw| iid| lwz| rhr| hos| psp| hnh| mcf| guv| gsc| akg| tko| zdt| ahf| qqu| aob| mmr| gee| dzo| ugt| thi| koy| njc| pnd| zde| ncf| ocn| kyf| jou| gsi| wzm| ijd| cuj| mqy| rxh| rfa| ipn| rah| yfs| wkl| tzp|